Rohit Bassi

Mar 1, 2019


“Who exactly seeks out a coach? Winners who want more out of life.”

― Chicago Tribune

Business coaching – a powerful resource that can be the difference between the success and failure of a business! Every kind of business (be it small, medium, or large) can benefit from business coaching. Whether you are starting a new business, have already set up a company but struggling to survive amidst the ruthless market competition and changing landscape, or already have a well-established business, the decision of undergoing one to one business coaching will always help you take your business to the next level.


It may come as a surprise to you that even the world’s most well know business personalities like Bill Gates and Steve Jobs decided to work with a coach. Eric Schmidt, formerly the CEO of Google said, “everyone needs a coach” in an interview with Fortune Magazine.

Even statistics also show head-turning facts about hiring business coaches.

According to a survey conducted by the International Coach Federation (ICF), 70% of participants who took business coaching accepted that business coaching is a very valuable tool, while 62.4% admitted that they developed a more intelligent goal setting through business coaching.

Is it worth hiring a business coach?

Though running a business seems to be an exciting endeavor, it is more like a solitary pursuit. You may find thousands of e-books, podcasts, articles, and blogs on how an entrepreneur achieved success or how to make a business successful with limited resources; but, in the end, they provide just generic information at all. Every business is unique and faces challenges different from that of other businesses. Therefore, you need someone who can guide you based on your specific business needs.

Just like when a person wants to learn how to play guitar, he/she finds a teacher or when athletes want to improve their skills, the best step they take is to join a team with a great coach, in the same way, you need a coach who can provide you with something far more valuable, insightful, personalized and custom guidance.

However, when it comes to business, a lot of business owners overlook the importance of a business coach or see it as a costly investment.

The fact is that statistics reveal something contrary to this belief. The survey conducted by ICF also revealed that the executives or entrepreneurs who use a business coach can increase their net income by 46 percent. Besides, business coaching also helps in building more self-confidence, lowering anxiety levels, and increasing personal satisfaction.

How does a business coach help business people?

Having a professional business coach means you have a mentor as well as a trainer. A business coach trains in skills that you require to be successful and serves as a source of information and a guide, should you stuck in some situation.

Business coaches work to refine your tactics, hone your skills, guide your decisions, and everything else that they can help to ensure that your business grows and flourishes. For all of this, they invest their time in learning everything that they can right from your offerings to your vision, mission, and goals.

They work with you to set attainable and profiteering goals, outline strategies and action plans to push your business to meet its goals, and navigate challenges that come along the way.

Going for a one-to-one business coaching is an investment from which your business can benefit for years and years.

“I absolutely believe that people, unless coached, never reach their maximum capabilities.”

― Bob Nardelli, former CEO, Home Depot

Written by:

Rohit Bassi


Mar 1, 2019